Managed advertising

Put marketplace advertising specialists inside your growth rhythm.

FiveX manages retail media with the same margin, stock and performance context your cockpit already tracks - so campaign decisions stay tied to commercial outcomes.

Ideal for teams that need marketplace ad momentum before they can hire or train a full in-house retail media team.

What we optimise for

Profitable spend

Margin-aware TACOS

Bids and budgets stay connected to SKU economics and stock reality.
Stronger placement

Sponsored visibility

Campaign structure supports hero SKUs without wasting budget on poor-fit products.
Controlled scale

Caps and escalation

Clear spend rules and reporting reduce surprises for finance and leadership.
Why teams choose managed

Retail media execution without losing visibility.

You get specialist campaign work, but the operating picture remains inside FiveX: spend, margin, pacing, learnings and next actions.

One commercial picture

Ads, orders, replenishment and margin converge so you can see whether visibility is creating profit.

Marketplace-native playbooks

Bol.com, Amazon and EU retail rhythms get handled by specialists who work in those systems every week.

Hands-on execution

Keyword hygiene, campaign structure, budget pacing and SKU prioritisation move without overloading your traders.

Clear proof for leadership

Reporting explains what changed, what paid back and where the next growth bet should go.

Engagement flow

From intake to profitable scale in four steps.

We align on goals, build campaigns around your constraints, optimise weekly and turn learnings into executive-ready decisions.

  1. Goal and SKU selection

    We define target products, margin boundaries, stock constraints and marketplace priorities.

  2. Campaign architecture

    We structure portfolios, keywords and budgets around the outcomes your team wants to defend.

  3. Weekly optimisation

    Bids, exclusions, pacing and SKU cohorts are reviewed with a commercial lens.

  4. Monthly growth narrative

    You get clear commentary on wins, waste, experiments and next opportunities.

Scope

Campaign operations your team no longer has to babysit.

FiveX handles the repetitive retail media work while keeping strategy, performance and reporting visible.

  • Sponsored campaign setup and optimisation across priority marketplaces
  • Keyword, negative, match type and SKU cohort management
  • Budget pacing, spend controls and escalation notes
  • Reporting tied to margin, stock and channel context
  • Optional Google and Meta coordination where the funnel needs it
  • A clear bridge back to self-serve software when your team is ready
The value is not just better campaign work. It is finally seeing advertising, stock and margin in the same conversation. Marketplace lead, European ecommerce brand
Managed marketplace advertising

Scale sponsored visibility with specialists who understand profit.

Bring FiveX operators into your retail media workflow and turn ad spend into a clearer, more controlled growth lever.